X Awards Bitacoras

X Awards Bitacoras

The Bitacoras Awards 2014 have already started, and what do you mean? For the entire online community rewards the best blogs voting for categories, namely, there are 20 and last for best Twitter account.

This is the tenth edition of the awards they have garnered so much success in the blogger community. That’s why I’m going to try to reach the TOP 15 I know it’s impossible to get in the top 3, you get access to the final, but I’d be in the top 15 of category Marketing Blog and Social Media , but that depends of you and especially your vows.

In January 2014 he started this blog at the moment, there are 43 entries, which makes an average of 4.77 articles per month, including a number of SEO Chapters to learn step by step to position your website on the Internet, especially in Google.

During this time I was able to achieve one of the goals of this blog it was to be on the first page with Keyword Blog Marketing Online, something I’ve been able to achieve with patience and work. We’ll see if I can maintain or even improve the position, I think it will be difficult but in the SEO nothing is impossible (well, until next Google and …)

If you want to vote for this blog, so you can grow and can offer you more content on SEO and Social Media, you only have to follow these simple steps:

How to vote in Bitacoras?

You can sign in 3 ways:using your Facebook account with your Twitter account or an e-mail address. After following all the steps, and you’ll Bitacoras account.

X Awards Bitacoras

Vote Prizes Bitacoras

When you’ve created your account Bitacoras, now comes the voting, in which you can vote for categories and up to a maximum of 5 Blogs. You have to put the URL of the blog in the appropriate section and give feedback. If you want to directly access and vote for me, you can do so from the following link:

In this picture you see how you can put the URL of the blog and Vote Button:

Obviously, you can vote in all categories or just one, that’s your choice, but if you follow several blogs in different categories, you can do them a favor and give thanks for what they share only putting the URL of your Blog.

3 Ready

You’ve already voted on X Bitacoras Awards! Thanks for voting for me and I hope to be in the Top 15 But I continue posting more and better to get into the Top next year.

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Metrics for a blog

We continue with another post metric and if you drive a safe blog that will interest you is precisely because of analytics for blogs. I do not wanna tell you the basic typical metric we can learn from Google Analytics, but other KPIs that may be more important to the growth of our online site and our journey as a blogger.

Metrics_blog

Subscribers

I think it’s one of the most important parts in a blog if not more. Capturing subscribers through different media is an indicator of growth of your blog. You can two types of subscribers, the main ones are:

  • RSS. Stresses on your blog accession to RSS feed, this will make your blog grow in popularity. View the number of such subscribers is simple, before you could see from Google Reader and after closure, tools like Feedly will indicate the number of subscribers you have any blog through this medium.
  • Email. If you have a blog and have no active subscription by email, you’re taking, these subscribers will be the most faithful and through what will someday sell products or services.Have very affordable professional email programs on the market, many of them free for a certain amount of subscribers as Mailrelay , Mailchimp or Aweber and others.

Web Traffic

From Google Analytics and other web analytics tools, you can see several important performance indicators to pay attention to as:

  • Sessions. What is the same site visits.
  • Users= browsers.
  • Pages view. Total pages viewed by all users in a given period.
  • Pages meeting. Average pages viewed by a user.
  • Session length. Average time of a user on our blog.
  • Bounce. Although a blog is rarely representative this metric, since most of the traffic enters and exits the last post, which is considered as a rebound.
  • Source trafficAre our visits have been come from search engines, social networks or reference pages? It is important to control the different channels through which visitors come to us and observe their behavior.
  • Geographical location. Country of origin of visitors, very important to know what area or region we come to the site users.
  • Mobile. Here we can see the percentage or traffic visiting from mobile, tablet or desktop.Important to check if your site displays well on mobile.

Content blog, post and page

In this section you can record information on the content you’re posting, here we see some measures you can do.

  • Interactions in social networks. Record in this section times what your content is shared on social networks:
    • You can measure RTs, reply and clicks to your page.
    • The three basic metrics of this platform, likes, share, comments and views to your page from publication.
    • Google Plus.Visits to your page, +1 and comments.
    • Other social networks.If you are using Pinterest, Instagram or others, you can also measure the interaction in these networks.
  • Number of comments. One indicator that can take into account to measure the success of your blog comments are generating your posts.Although decreased a lot with the large influx of social networking, it is still a metric to consider.
  • Frequency of posting. Write down how much each public if the beams measuring monthly, would be the number of posts published that month.
  • DownloadsDo you offer a download on your blog? Whether free or paid, it is important to measure this metric for what downloadable content is more successful.
  • Visits to any given page. It may be that the conversion in your blog, is the visit to the page “About me” or sending a contact form, if so, do not forget to record this data.

Sales or Revenue

Do you have a product you are selling on the blog? If you generate some income on your blog either own or affiliate products, you can write it down on a panel and monthly monitoring. You can also include in this section other income you can get either Adsense, sponsored posts or other means.

To help monitor this, I left an excel template where you can be writing down some of these data and be watching your progress as a blogger.

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Annotations in Google Analytics

In Google Analytics have a very useful option but is somewhat hidden and you might not know, this is the log. Such marks may help you to check traffic increases or decreases at a certain time or to check off a series of events on your panel reports.

How do I log in Analytics?

Very simple, just in the drawing views, you know in the Public / General Vision, under days a down arrow appears that if we click a row it opens and in the right area we will have the choice to create an entry with this text: + Create a new annotation.

vision-analytics

Once you prick a form in which we have to mark the day in which we review that note, a field for the description, which is limited to 160 characters and finally opens a field to set the public record as if we want others to see users with access to private panel or if that information will display only us.

Why do we serve the annotations?

With it we can see that causes have led to significant increases in traffic on a particular day for campaigns or other actions we have created, for example if one day we launched an Adwords campaign or email marketing and triggered by traffic, one annotation in this pane, serves as a reminder, since a simple click on the icon that is generated below the day we will be able to check by observation that registered, what caused that peak or drop in our web traffic.

analytics

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